摘要
近几年,“香港购物节”的举办,成功地把香港的旅游淡季变成了旺季,并全面推动了香港旅游业及整体经济发展水平的提高。本文在分析“香港购物节”成功经验的基础上,重点分析了我国内地发展旅游购物的相应措施。
In recent years, the successful holding of ＂HongKong Shopping Festival＂ has turned tourist slack season into peak season in HongKong. It has promoted HongKong tourism industry and economic level in an all - round way. The paper, based on the analysis of the successful experience of ＂ HongKong Shopping Festival＂, emphatically discusses the corresponding measures of developing tour shopping in China's Mainland.
出处
《旅游学刊》
CSSCI
北大核心
2007年第7期91-96,共6页
Tourism Tribune
关键词
香港购物节
旅游购物
启示
HongKong Shopping Festival
tour shopping
enlightenment
