摘要
体育场馆建设将进入一个新的时期,建设布局将由单一独项转向综合集中,功能将由单一转向多功能,层面也将由单层向多层转化;结合经营管理现状,应引进体育彩票等融资模式,更新营销观念,以促进营销创新。
Sports stadium construction will enter a new period,the construction layouts and fuctions will transfer-from single to integrated.According to management and administration,we should introduce Sports Lottery finance model into sports stadium business,so as to renew marketing sense and promote marketing innovation.
出处
《哈尔滨体育学院学报》
2007年第4期48-49,52,共3页
Journal of Harbin Sport University
关键词
体育场馆
建设
趋向
经营管理模式
Sports stadium
Construction
Trends
Business model