摘要
对于自然风景旅游区来讲,旅游吸引物当然是山水风光等自然物,然而赋予山水风光以人性化的内容是导游员的导游词。然而现在许多自然风景旅游区由于粗放经营,对于导游词要么认识不足,要么疏于管理,致使一些自然风景旅游区丧失了它的部分旅游功能。本文旨在提出这个往往被人们忽视的问题,以引起同行的关注。
As to the physical landscape tourist area,the attraction is the landscape.But the contents which make the landscape humanized are the guide words.Because of the improper management in many physical landscape tourist areas,the guide words are either short of knowledge of the tourism,or out of proper management.As a result,some of them lost parts of their tourist functions.This paper aims to put forward the issue that has been ignored by people in order to bring to colleagues attention.
出处
《华东经济管理》
2002年第6期114-116,共3页
East China Economic Management
基金
浙江省自然科学基金资助项目。