摘要
在深入分析我国31个省级旅游官网上的信息和对专家进行深度访谈的基础上,采用目标分解法和改进的德尔菲法确定了省级旅游官网信息协调性评价指标体系,并构建了省级旅游官网信息协调性评价指标权重模型。结果显示,省级旅游官网信息协调度主要取决于游客需求信息的丰富度和全面性,尤其是旅游目的地吃住行方面的信息。
Based on a deep analysis of Chinese 31 provincial official tourism websites and intensive interviews on relevant experts,this paper defined the coordination index system of provincial official tourism website information,employing target decomposition method and the improved Delphi method.It constructed coordination index value standardization model of provincial official tourism website information.The results showed that the provincial tourism website information coordination mainly depended on richness and comprehensiveness of information about tourists′ needs,especially information of tourist destination,including meals,lodging and transportation.
出处
《资源开发与市场》
CAS
CSSCI
2012年第4期307-309,共3页
Resource Development & Market
基金
国家自然科学基金项目(编号:41001077&40771058)
中央高校基本科研业务费专项资金项目(编号:GK201004002)
关键词
指标权重
德尔菲法
信息协调性
省级旅游官网
index value standardization
Delphi method
information coordination
provincial official tourism website
