摘要
提升产能利用率对于推动经济高质量发展具有重要意义。跨境电商平台助力企业实现产销协同,为提升企业产能利用率提供了思路。本文基于中国海关数据、阿里巴巴国际站会员企业数据与工企数据等微观企业数据,分析跨境电商平台对企业产能利用率的影响及作用机制。研究结果表明:应用跨境电商平台显著提升了企业产能利用率,该结论在调整核心变量设置、采用倾向得分匹配和工具变量估计等一系列稳健性检验后仍然成立;机制检验表明,企业应用跨境电商平台主要通过提高生产效率和促进出口扩张来提升产能利用率;异质性分析发现,网络基础设施水平高地区的企业、入驻平台时间久的企业以及信誉评价高的企业,通过跨境电商平台提高产能利用率的效果更好。这为优化跨境电商发展生态、提高企业产能利用率提供了理论支撑和实践路径。
Improving the capacity utilization of enterprises is of great significance for promoting high-quality economic development.Cross-border e-commerce platforms help enterprises achieve"production and sales synergy"and provide ideas for improving the capacity utilization.This article analyzes the impact and channels of cross-border e-commerce platforms on enterprise capacity utilization based on micro enterprise data such as China Customs data,Alibaba International Station member enterprise data,and industrial enterprise data.The research results indicate that the application of cross-border e-commerce platforms significantly improves the capacity Utilization of enterprises.After a series of robustness tests such as indicator replacement,propensity score matching,and instrumental variable estimation,this conclusion still holds true.Mechanism analysis shows that enterprises'application of cross-border e-commerce platforms has improved capacity utilization mainly through the dual channels of improving production efficiency and promoting export expansion.Heterogeneity analysis shows that enterprises in regions with high level of network infrastructure,enterprises with long-term presence in the platform and enterprises with high reputation evaluation have a stronger effect on improving capacity utilization through cross-border e-commerce platforms.This study provides theoretical support and practical path for optimizing the development ecology of cross-border e-commerce.
作者
潘彤
崔楠晨
李秋静
PAN Tong;CUI Nanchen;LI Qiujing(College of Economics and Management,Qingdao University of Science and Technology,Qingdao 266061,China;China Institute for WTO Studies,University of International Business and Economics,Beijing 100029,China;School of International Trade and Economics,Shandong University of Finance and Economics,Jinan 250014,China)
出处
《中南财经政法大学学报》
北大核心
2025年第4期123-132,共10页
Journal of Zhongnan University of Economics and Law
基金
山东省自然科学基金“跨境电商平台赋能企业出口贸易绿色发展:理论机制与经验证据”(ZR2024QG028)
青岛市社会科学规划研究项目“对接高标准数字贸易规则驱动青岛市人工智能产业发展路径研究”(QDSKL2401169)
山东省自然科学基金“自愿型环境规制赋能制造业企业低碳转型的机制、效应与对策研究”(ZR2024QG176)。
关键词
跨境电商平台
产销协同
产能利用率
Cross-border E-commerce Platform
Production and Marketing Collaboration
Enterprise Capacity Utilization
