摘要
作为一种新兴网络交流工具,微信发展迅猛,并迅速进入大学校园,成为大学生获取信息资讯、参与社会交往、表达思想观念、抒发个人情感的主要途径。在微信的众多功能中,微信公众号的推广更是改变了信息传递和接受的方式,成为高校重要的思想宣传阵地。借助当前广泛运用的微信公众号,可有效转变高校思想政治教育工作模式,提升高校大学生思想政治教育工作水平,增强高校思政工作实效,构筑高校思想政治教育网络空间,促进大思政格局的形成,开创新时代大学生思想政治教育工作新局面。
As a new network communication tools,micro letter developing rapidly,and quickly enter the university campus,become information,information for college students to participate in social activities,to express ideas,the main way to express personal emotions.In the many functions of WeChat,the promotion of WeChat public number changed the way of information transmission and acceptance,and became an important ideological propaganda position in universities.With the current widely used WeChat public,which can effectively change the ideological and political education work mode,enhance the level of college students ideological and political education work,enhance the effect of college ideological work,construct the ideological and political education network space,promote the formation of great ideological instruction pattern,create a new era of college students ideological and political education work new situation.
作者
朱应开
Zhu Ying-kai(School of Business,Quanzhou Normal University Fujian Quanzhou 362000)
出处
《山东农业工程学院学报》
2019年第12期121-123,共3页
The Journal of Shandong Agriculture and Engineering University
关键词
新媒体
微信公众号
大学生
思想政治教育
New Media
WeChat Public Number
University student
Tthought politics education
