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知难而退还是破釜沉舟——转型经济制度环境背景下的创业失败成本研究 被引量:15

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摘要 创业失败并不等于创业者失败。创业者在创业失败之后知难而退还是破釜沉舟,部分取决于创业失败成本的管理。有效管理创业失败成本,可促发高水平的创业学习,并影响其再次创业意向。文章归纳了创业失败成本的结构,并对创业失败成本各个维度进行描述。基于创业事件模型分析创业失败成本对再次创业意向的影响路径。结合转型经济特征,分析了制度环境的三个维度对创业失败成本的影响。
出处 《现代管理科学》 CSSCI 2011年第2期47-50,共4页 Modern Management Science
基金 上海大学创新项目(2010CXYB11) 国家自然科学基金重点项目(70732005)
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参考文献9

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