摘要
运用新经济增长点选择的基本理论,对体育产业新经济增长点的含义、选择的基准进行研究,尝试探索一种合理的确定体育产业中新经济增长点的定量与定性相结合的方法,并以江西省为例采用体育产业综合实力、感应度和感应度系数、影响力和影响力系数等指标,对体育产业中能够成为新经济增长点的产业进行了筛选,通过研究认为体育健身休闲活动、竞赛表演业,体育用品、服装、鞋帽及相关体育产业的销售等产业综合实力强,感应能力和影响力大,能够成为江西省体育产业中的新经济增长点。
According to the basic theory of the new improving point of the economy, this paper discussed the meanings and the alternative criterion of the new improving point of the sports economy industry and explore a more rational method of combining quantitative and qualitative variables to determine new-economic growth points. As example in Jiangxi province, adopting the indexes, such as synthesize strength of sports economy industry, induction de- gree and its modulus, influence and its modulus, this paper selected the new improving point of the sports industry. This research thinks that the body building and leisure activities, the performance of sport, and athletic equipment, clothing, shoe and cap, and relevance sports estate marketing have not only stronger synthetically strength but its induction ability and the influence are broad. These estates is able to be the centre points of sports estate in Jiangxi province
出处
《天津体育学院学报》
CAS
CSSCI
北大核心
2010年第5期396-399,共4页
Journal of Tianjin University of Sport
基金
江西省社会科学规划项目(项目编号:06JY14)
关键词
体育产业
新经济增长点
体育消费需求
sports industry
the new improving point of the economy
consumption demand of sports
