摘要
介绍清远供电局电力CRM系统建设的背景及功能,再结合清远供电局的实际情况说明CRM系统实施所取得的效益,点明目前存在的问题,为电力CRM系统的建设实施以及未来发展提供依据与参考。
Describes the background and function in the Power Supply Bureau of CRM system construction of Qingyuan, combines with the actual situation in power supply bureau of Qingyuan, illustrates the benefits that achieved in the implementation of CRM system, points out the current problems, provides foundation and reference of the construction implementation and future development in electric CRM system.
出处
《现代计算机》
2010年第5期117-119,共3页
Modern Computer
关键词
CRM系统
电力营销
以客户为中心
Customer Relationship Management System
Power Marketing
Customer Focus