摘要
在人们身处的环境中,举目所望都跟色彩脱离不开,小至身上的衣饰,大到身处的建筑物,无一不是色彩缤纷,生活作息可以说是深受它的影响。人们无时不刻与色彩为伍,不论是消极性地选取或选购既有的彩色产品,或积极地决定运用某些色彩或配色,常常要面对色彩的选择。因此,色彩在当今社会视觉传达的过程中所起的重要作用是值得人们研究和探讨的。
Color can not leave us in the living environment.It's all colorful,such as small to the clothing on body and big enough to the building. Life may be said to be deeply impact. We are in company all the time with the color.We must face to choice the color frequently either negative the selection and purchases some colorful products or positively utilizes certain colors and colour matching,. Therefore, the color's important role of vision transmission's process in the social is worth us studying and discussion.
出处
《湖南科技学院学报》
2009年第6期236-237,共2页
Journal of Hunan University of Science and Engineering
关键词
视觉传达
色彩认知
色彩心理
色彩联想
Visual ransmission
Color cognition
Color psychology
Color association