摘要
从传播心理学的角度出发,研究了受众的心理选择规律.通过分析服装表演中声音传播、形象传播、文字传播和综合传播特点的同时,对其受众心理选择特点进行了梳理归纳.指出在服装表演的传播过程中,信息内容在最大限度迎合受众心理的同时,应尽量降低受众接收信息的费力程度.
Audience psychological selection rule is researched from the communication psychology perspective. By analyzing the characters of the sound transmission, image communication, literal communication and integrated communication, the characters of audience psychological selection are summarized in the fashion show. It is indicated that the information should meet the audience＇s psychology as far as possible. Meanwhile, the audience＇s difficulty in information reception should be decreased.
出处
《西安工程大学学报》
CAS
2013年第5期602-605,共4页
Journal of Xi’an Polytechnic University
关键词
服装表演
受众心理系统
受众心理选择
fashion show
audience psychological system
audience psychological selection
