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Loss-averse零售商参与的供应链协调机制研究 被引量:15

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摘要 针对风险中性供应商与Loss-averse零售商组成的供应链,文章研究回购契约下Loss-averse零售商的最优决策,分析结果表明零售商由于害怕损失会做出偏离系统最优的决策。引入奖励-惩罚契约,通过供应商的激励可以实现供应链在回购契约下的协调。最后通过算例分析,验证了奖励-惩罚契约在供应链协调中的有效性,并说明零售商风险规避度越大,供应商为实现供应链协调付出的成本就越大。
作者 王虹 周晶
出处 《统计与决策》 CSSCI 北大核心 2009年第3期180-182,共3页 Statistics & Decision
基金 国家自然科学基金资助项目(70571033)
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参考文献15

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二级参考文献49

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