摘要
信息技术的发展和企业环境的变化,使企业战略管理面临准确性和及时性的挑战。共享数据和数据挖掘技术为企业战略管理带来了新手段。提出信息时代的战略制定、实施和评价模型,将定量和定性相结合,指导企业及时获得动态信息,在战略制定中获得广泛的信息和知识支持,在战略实施和评价中动态调整战略,并不断积累知识。
The corporate strategy is facing the challenge of accuracy and timeliness for technology and changes in the business management tools to business strategy environment. Sharing information and data mining This paper presents the models of strategy formulati development of information technology has brought new on, strategy implementation and strategy evaluation in information age. This paper put forward the basic theory of how to access dynamic information in the process of strategy formulation, and how to adjust strategy correctly in the process of strategy implementation and strategy evaluation.
出处
《科学学与科学技术管理》
CSSCI
北大核心
2007年第11期105-109,共5页
Science of Science and Management of S.& T.
关键词
信息时代
战略管理
企业环境
数据挖掘
知识管理
information age
strategy management
corporate environment
data mining
knowledge management
