1Schramm, Wilbur and Porter, William E, Men, Women,Messages, and Media: Understanding Human Communication. New York: Happer & Row, publishers, Inc. 1982,p. 57.
2皮埃尔·布尔迪厄.《言语意味着什么》.商务印书馆，2005年版，第7页.
3哈米什·普林格尔.《品牌的精神》.中国财政经济出版社，2005年版，第81页.
4David Green, Shaping Political Consciousness: The Language of Politics in America from McKinley to Reagan ( Ithaca, NY: Cornell University Press. 1987). p. ix.
