摘要
阐述科技期刊品牌的特征 ,重点分析科技期刊品牌内涵的软件要素 ,即要拥有浓厚学术色彩的核心作者群 ,创新办刊理念 ,要与国际接轨 ,以及提高服务质量并强化管理。
The paper analyzes the characteristics of the high quality sci-tech periodicals and points out that those periodicals should have the following “soft” requirements: possessing a core authorship of high academic level, creating new publishing ideas with times, trying to act in accordance with the international practice, improving the service quality and strengthening the management.
出处
《编辑学报》
CSSCI
北大核心
2004年第2期87-88,共2页
Acta Editologica