摘要
阐述如何进行包装设计的市场调研,明确设计师不能从个人喜好出发,而是需要理性的市场分析,才能将包装成功地推向市场。
The market research before doing packaging design was introduced.Packaging design should depend on market research,not on designer's like.Only after rational analyzing the market and adjusting the packaging design to right way, can the package be successful in the market.
出处
《包装工程》
CAS
CSCD
北大核心
2004年第2期113-114,122,共3页
Packaging Engineering
基金
21世纪初天津市普通高校教学改革项目