摘要
会展旅游已成为当今世界旅游业发展的一个重要方向。它不仅可以促进城市经济发展 ,而且能够提升城市国内、国际形象 ,是城市旅游业发展的重要方式。本文论述了深圳发展会展旅游的优越条件和存在的问题 。
Convention and exhibition tourism has become an important direction and a newly developing form of the comprehensive tourism. It is a special tourism with a very strong specialty usually in large scale and probably has a far reaching effect on local economy than anything else. It could not only boost the economic development in urban area but also build the significant image of tourism so as to raise the domestic and international recognition of the city. The author, through an in depth investigation, finds out that Shenzhen boasts a series of favorable conditions in landscape resource, prime location,facilities of convention and exhibition, experience of holding an exhibition. Such as: 1) excellent city image and strong city attraction and its vicinity to Hongkong, one of the most influential international financial centers; 2)prime geographical location and highly developed regional economy; 3)convenient internal and external traffic and communication; 4)highly qualified facilities of convention and exhibition and the hospitality industry; 5)beautiful natural resource and hospitable atmosphere; 6)perfect facilities of sightseeing and leisure and recreation. This article identifies the existing problems as well, such as: 1) The hardware facilities of convention and exhibition in Shenzhen are difficult to meet to the requirement of the development of convention and exhibition; 2) deficient market competition mechanism; 3) imperfect general infrastructure service; 4) paying more attention to exhibition and less to convention. In addition, through the study of the developing status quo of the industry of convention and exhibition in Shenzhen, suggestions are provided towards the elimination of these constraints on how to solve these problems: 1) establishing the administrative organization of convention and exhibition tourism and forming market oriented mechanism; 2) integrating the decision making and construction of convention and exhibition center with general urban planning; 3) pursuing a greater convention and exhibition market in international competition;4)strengthening the cooperation with Hongkong and Guangzhou and promoting the competition of convention and exhibition tourism in Shenzhen.
出处
《人文地理》
CSSCI
北大核心
2004年第2期52-55,共4页
Human Geography
关键词
会展旅游
城市形象
深圳
旅游产品
convention and exhibition tourism
city image
Shenzhen
tourism products
