摘要
回顾了自20世纪50年代吸烟与健康科学研究兴起以来美国烟草业所面临的种种挑战,以及面对这些挑战美国烟草业采取的对策:客观承认吸烟的危害,树立良好的负责任的公众形象,加强吸烟与健康及减害理论与技术的研究,积极开发低危害卷烟产品。
The challenges American tobacco industry encountered since scientific studies on smoking and health initiated in 1950s and the countermeasures taken by American tobacco industry were reviewed:the industry was more objective on the issue of health risks of smoking, keen to create a good and accountable public images, active in researches on smoking and health, the theory and technology associated with risk reducing, and in developing less harmful cigarettes.
出处
《烟草科技》
EI
CAS
2004年第4期8-11,共4页
Tobacco Science & Technology
