摘要
知识经济是建立在知识和信息的生产、分配和使用基础之上的经济形态。在知识经济条件下,企业经营方式和营销渠道出现了新的变化,把握这些新变化并改进我国企业经营的渠道策略,有利于企业实现"走出去"战略目标。
Knowledge economy is an economic form based on the production? distribution and use of knowledge and information New changes appear on an enterprise business management Form and marketing channel on condition of knowledge economy Knowing these new changes and improving the channels and tactics of business management will help our enterprises realize the strategic goal of 'going out'
出处
《经济问题》
CSSCI
北大核心
2003年第5期27-29,共3页
On Economic Problems
