摘要
文旅融合的内涵与旅游强国建设目标之间存在内在契合,已成为旅游强国建设的主要动力路径。文章基于文化生态理论,对文旅融合赋能旅游强国建设的内涵、内在逻辑、现实困境、实践路径等议题进行了深入剖析。研究发现,文旅融合赋能旅游强国建设是以文旅生态系统健康运行为基础,通过文旅生态适应能力持续增强、文化价值转化能力显著提升和文旅生态系统韧性不断累积,推动旅游业从规模扩张型发展向价值创造型发展跃迁,最终实现旅游业产业竞争力、文化影响力、民生贡献度与可持续发展能力系统提升的旅游强国战略实践过程。文旅融合赋能旅游强国建设的内在逻辑在于通过文化资源识别与分类提升目的地竞争力,通过增强生态适应能力实现文化价值创造性转化,通过提升文旅生态系统韧性促进旅游业可持续发展。当前文旅融合实践中仍存在融合层次浅、价值转化不足、要素配置失灵和协同机制滞后四重困境。据此,提出强化业态创新、提升服务体验、优化要素配置以及完善协同机制四条路径。
The integration of culture and tourism aligns intrinsically with the goal of building a tourism power,emerging as a primary driving force for this endeavor.Drawing on cultural ecology theory,this article conducts an in-depth analysis of the role of integration in empowering tourism development,examining its underlying logic,challenges,and pathways.Research reveals that this strategic process is grounded in the healthy operation of the culture-tourism ecosystem.It propels the tourism industry from scale-expansion-driven development to value-creation-driven development by continuously enhancing the adaptive capacity of culture-tourism ecosystem,significantly improving cultural value transformation capabilities,and steadily accumulating resilience.Ultimately,it achieves a systematic elevation of the tourism industry's competitiveness,cultural influence,contribution to people's livelihoods,and sustainable development capacity.The intrinsic logic of culture-tourism integration lies in:enhancing destination competitiveness through cultural resource identification and classification;achieving creative transformation of cultural value by strengthening ecosystem adaptability;and promoting sustainable tourism development by enhancing ecosystem resilience.Current integration practices face four challenges:superficial integration levels,insufficient value conversion,misallocation of factors,and lagging coordination mechanisms.Accordingly,four pathways are proposed:strengthening business model innovation,enhancing service experiences,optimizing factor allocation,and improving coordination mechanisms.
作者
明庆忠
刘溧湛
MING Qingzhong;LIU Lizhan(Yunnan University of Finance and Economics,Kunming 650221,Yunnan,China)
出处
《四川旅游学院学报》
2026年第3期55-65,共11页
Journal of Sichuan Tourism University
基金
国家自然科学基金项目“山地旅游者精神幸福体验的具身实现与溢出机制研究”,项目编号:42571298。
关键词
文旅融合
旅游强国
赋能逻辑
现实困境
实践路径
culture-tourism integration
a tourism power
logic of empowering
challenges
pathways
