摘要
智慧旅游就是数字技术和旅游业的智慧融合,是帮助传统旅游产业转型升级的重要动力。这篇文章以重庆市石柱县黄水镇为例,结合过去5年的数据和最新研究,探讨建设智慧旅游小镇的方法和可行性。研究发现,黄水镇通过整合创新、培养人才、建设大数据中心等措施,可以提升游客体验和管理工作效率。过去5年的数据显示,黄水镇在智慧化改造后,游客数量每年平均增长35%,旅游收入每年平均增长42%,证明了智慧旅游的实际价值。这项研究为重庆市石柱县土家族地区全域旅游发展中的智慧旅游建设提供了参考,也为黄水镇智慧旅游升级提供了研究支持。
Smart tourism is the intelligent integration of digital technology and the tourism industry,and it is an important driving force for the transformation and upgrading of the traditional tourism industry.This article takes Huangshui Town,Shizhu County,Chongqing City as an example,and combines the data of the past five years and the latest research to explore the methods and feasibility of building a smart tourism town.Research has found that Huangshui Town can enhance the tourist experience and management efficiency through measures such as integrating innovation,cultivating talents,and building a big data center.Data from the past five years show that after the smart transformation,the number of tourists in Huangshui Town has increased by an average of 35%annually,and tourism revenue has grown by an average of 42%annually,proving the practical value of smart tourism.This research provides a reference for the construction of smart tourism in the all-round tourism development of the Tujia ethnic area in Shizhu County,Chongqing City,and also offers research support for the upgrading of smart tourism in Huangshui Town.
作者
秦凛
QIN Lin(Zhejiang Ocean University,Zhoushan 316004,China)
关键词
智慧旅游
黄水镇
智慧建设
smart tourism
Huangshui Town
smart construction
