摘要
为提出符合用户感性需求与品牌需求的振动电机色彩设计策略,以振动电机为研究对象,运用Python爬虫获取大量产品图像,筛选出典型样本,结合NCS色彩体系提取样本的关键色彩设计要素,同步收集并筛选感性意象词汇,构建样本与感性词匹配的调查问卷,基于数量化理论I,建立感性意象与振动电机色彩设计要素的关联模型,将模型分析结果运用到目标品牌的产品色彩设计中。结果显示,振动电机感性意象与色彩要素之间存在相关性,在进行振动电机色彩设计时,若想传达明亮的意象,选择更倾向于机身低黑度和暖色相,防护罩冷色相等要素。通过构建的关联数学模型能表明该方法可以有效表现振动电机的感性意象,为振动电机品牌创新色彩设计提供有益参考。
The purpose of this study is to propose a color design strategy for vibration motors that meets the perceptual needs of users and brand needs.This paper takes vibration motors as the research object,obtains a large number of product images and screens out typical samples through the use of Python crawler,then combines the NCS color system with the color numbering of the samples and extracts the key elements of the color design,collects and screens the vocabulary of perceptual imagery at the same time,so as to build a questionnaire matching the samples and the perceptual words,and then constructs a correlation model between the perceptual imagery and the vibration motors'color design elements through the Quantitative Theory of I Class.F inally,the color design elements of the vibration motor body and shield analysis to get the results.Among them,if you want to convey bright imagery,the element selection is more inclined to the body low blackness and warm color phase,shield cold color phase and other trends.Therefore,there is a correlation between the perceptual imagery of vibration motors and color elements,different color design elements and element levels have different degrees of influence on the performance of perceptual imagery,and there is a clear tendency to build a correlation mathematical model that can show that the method can effectively express the perceptual imagery of vibration motors,and provide useful references to the innovative color design of vibration motor brands.
作者
林清璇
黄雪飞
贾聚鑫
LIN QINGXUAN;HUANG XUEFEI;JIA JUXIN
出处
《设计》
2025年第15期146-150,共5页
Design
