摘要
研究从社会资本视角探讨其对老年人体育消费的影响,采用社会网络、社会信任、互惠规范三个维度划分测量社会资本存量特征,利用回归模型对数据进行分析得出社会资本对老年人体育消费影响的量化结果以检验研究假设。研究结果表明:当前宁波市城镇老年人总体具备一定存量基础的社会资本,具有较大的发展和利用空间;社会资本各维度与体育消费类型、体育消费水平、体育消费方式呈显著正相关,并且社会资本对老年人体育消费具有促进作用。
This study examines the influence of social capital on sports consumption among the elderly from a social capital perspective.It measures social capital through three dimensionssocial networks,social trust,and norms of reciprocityand employs regression analysis to quantify its impact on elderly sports consumption to test research hypotheses.The results demonstrate that urban elderly residents in Ningbo currently possess a foundational level of social capital with considerable potential for development and utilization,and all dimensions of social capital exhibit significant positive correlations with sports consumption types,expenditure levels,and consumption patterns,which confirms that social capital actively promotes sports consumption among the elderly.
作者
董晓
童莹娟
Dong Xiao;TONG Ying-juan(Faculty of Sports Science,Ningbo University,Ningbo 315211,China)
出处
《浙江体育科学》
2025年第4期32-37,86,共7页
Zhejiang Sport Science
关键词
社会资本
老年人
体育消费
Social Capital
Elderly
Sports Consumption
