摘要
探究抚州地域红色文化资源的价值体现及其在文创设计中的传承路径,可以拓展红色文化产品创新思路,推动红色基因赓续与当代价值转化。以抚州红色文化资源为研究对象,通过文献分析、田野调查及访谈调研梳理其所属类型与价值体系,结合设计心理学中的本能层、行为层与反思层理论,剖析其在文创设计中的应用逻辑,并通过实践案例论证传承策略。抚州红色文化资源在文创设计中具有多层次价值:本能层提供地域性视觉符号与设计素材;行为层启发功能创新与时代适应性;反思层赋予文化意义与精神内涵。通过整合造型、色彩与材质元素,红色文创产品可兼具历史基因与当代审美,实现文化传承与市场价值的协同发展。
Explore the value manifestation of the red cultural resources in Fuzhou region and the inheritance path in cultural and creative design,expand the innovative ideas of red cultural products,and promote the continuation of the red genes and the transformation of contemporary value.Taking the red cultural resources of Fuzhou as the research object,through literature analysis,field investigation and interview research,their types and value systems are sorted out.Combined with the theories of the instinctive layer,behavioral layer and reflective layer in design psychology,the application logic of them in cultural and creative design is analyzed,and the inheritance strategies are demonstrated through practical cases.The red cultural resources of Fuzhou have multi-level values in cultural and creative design:instinctively,they provide regional visual symbols and design materials;The behavioral layer inspires functional innovation and adaptability to The Times;The reflective layer endows cultural significance and spiritual connotations.By integrating elements of shape,color and material,red cultural and creative products can possess both historical genes and contemporary aesthetics,achieving the coordinated development of cultural inheritance and market value.
出处
《北京文化创意》
2025年第2期48-55,共8页
Beijing Culture Creativity
基金
抚州市社会科学规划项目《抚州红色文化资源在文创产品设计中的传承利用研究》(项目编号:21SK30)的阶段性成果。
关键词
抚州红色文化资源
价值体现
传承利用
设计三个层次理论
文创产品设计
Fuzhou Red Cultural Resources
Value Embodiment
Inheritance and Utilization
Three Levels of Design Theory
Cultural and Creative Product Design
