摘要
当前,在数字化浪潮席卷全球的背景下,“数商兴农”已经成为推进农业现代化、乡村振兴的重大战略举措,也是实现数字经济发展的必然选择。所谓“数商兴农”,就是将数字技术和商业手段进行深度融合,提升农业产业链的数字化程度,促进农产品流通和流通,促进农业产业转型升级,促进农民增收。既符合国家乡村振兴战略的总要求,又为高职高专工商管理教育提供新的方向与机遇。因此,探究如何促进“数商兴农”与高职高专商科教育协同发展具有重要意义。
Currently,in the context of the digital wave sweeping the world,"promoting agriculture through digital commerce"has become a major strategic measure to advance agricultural modernization and rural revitalization,and is also an inevitable choice to achieve the development of the digital economy.The so-called'digital commerce promotes agriculture'refers to the deep integration of digital technology and commercial means,enhancing the digitalization level of the agricultural industry chain,promoting the circulation and circulation of agricultural products,promoting the transformation and upgrading of the agricultural industry,and increasing farmers'income.It not only meets the overall requirements of the national"rural revitalization"strategy,but also provides new directions and opportunities for vocational and technical business management education.Therefore,it is of great significance to explore how to promote the coordinated development of"promoting agriculture through digital commerce"and vocational and technical business education.
作者
宋新花
Xinhua Song(Chongqing Electric Power College,Chongqing 400053)
出处
《教育教学研究前沿》
2025年第5期5-7,共3页
Frontiers of Education and Teaching Research
基金
重庆电力高等专科学校科研课题:“数商兴农”背景下高职高专商科专业助力区域乡村振兴的路径研究,项目编号DKY202401
重庆市教育委员会教研课题:产教融合背景下“直播电商”课程教学质量提升研究,项目编号Z233121。
关键词
数商兴农
高职高专商科教育
协同发展
promoting agriculture through digital commerce
business education in vocational colleges and universities
collaborative development
