摘要
本研究基于模件化理论,探讨黄平县泥哨十二生肖元素在文创产品设计中的创新应用。通过梳理黄平泥哨研究现状及问题,结合十二生肖的象征意义,对泥哨的造型元素、装饰元素和色彩元素进行系统提取与分析,探索其模件化设计的可行性与方法。研究重点在于通过模件化理论的应用,优化黄平泥哨十二生肖文创产品的设计过程,提出标准化、可组合、可定制的设计方案,满足现代消费者对个性化与文化价值的需求。最终旨在推动黄平泥哨工艺的现代化传承与创新发展,拓展文创产品的市场空间,提升其文化传播力与市场竞争力,为非物质文化遗产的保护与再设计提供理论支持与实践路径。
Based on the theory of modularisation,this study explores the innovative application of the twelve zodiac elements of Huangping County clay whistles in the design of cultural creative products.By sorting out the current situation and problems in the research of Huangping clay whistles,and combining the symbolism of the twelve Chinese zodiac signs,the study systematically extracts and analyses the modelling,decorative and colour elements of the clay whistles,and explores the feasibility and methodology of their modularization design.The focus of the research is to optimize the design process of Huangping clay whistle zodiac cultural and creative products through the application of modularisation theory,and to propose standardized,combinable and customizable design solutions to meet the needs of modern consumers for personalization and cultural value.Ultimately,it aims to promote the modern inheritance and innovative development of Huangping clay whistle craft,expand the market space of cultural and creative products,enhance their cultural communication and market competitiveness,and provide theoretical support and practical path for the protection and redesign of intangible cultural heritage.
作者
舒欢欢
汪瑞霞
SHU HUANHUAN;WANG RUIXIA
出处
《设计》
2025年第1期52-56,共5页
Design
基金
国家社科基金艺术学重点项目(项目编号:21AG014)《国家记忆建构中的百年中国乡村建设文化景观研究》。
关键词
黄平泥哨
非遗
模件化理论
十二生肖
文创产品
Huangping clay whistle
Intangible cultural heritage
Modularisation theory
Chinese zodiac
Cultural and creative products
