摘要
在文旅融合发展的新形势下,公共图书馆走出了一条阅读推广服务的新路径——文化走读。论文简要概述了公共图书馆文化走读的背景,阐述了其实现目标,结合南京图书馆“文化走读”的实践,剖析了文化走读的实施路径,并从跨界联合,寻得外部支撑;提升服务内容的思想性和创意性,增强核心吸引力;培养优秀的阅读推广馆员,激发根本性动力;借鉴行业标准,促进规范化运作等四个方面探讨了文化走读可持续发展的改进策略。
In the new situation of integrated development of culture and tourism,public libraries have taken a new path of reading promotion services-cultural day reading.The paper provides a brief overview of the background of cultural day reading in public libraries,elaborates on its implementation goals,and analyzes the implementation path of cultural day reading in conjunction with the practice of cultural day reading in Nanjing Library.It also seeks external support through cross-border collaboration;enhance the ideological and creative nature of service content,enhance core attractiveness;cultivate excellent reading promotion librarians and stimulate fundamental motivation;explored improvement strategies for sustainable development of cultural day reading from four aspects:drawing on industry standards and promoting standardized operations.
作者
周立锦
麻婷
严娜
Zhou Lijin;Ma Ting;Yan Na
出处
《新世纪图书馆》
CSSCI
2024年第2期59-65,共7页
New Century Library
基金
中国图书馆学会2022年阅读推广课题“数字化传播背景下图书馆文化走读与阅读推广深度融合的标准化研究”(项目编号:YD2022B105)
2022年江苏省图书馆学会课题“融媒体时代公共图书馆创新少儿立体阅读的实践与研究”(项目编号:22YB076)研究成果。
关键词
公共图书馆
文化走读
文旅融合
阅读推广
Public libraries
Cultural day reading
Integration of culture and tourism
Reading promotion
