摘要
面对迅速增长的体医融合健康促进服务需求,产业化发展成为破解供需难题的有效措施。从产业链整合理论视角对我国体医融合健康促进服务产业化发展进行探讨。研究发现,当前我国体医融合健康促进服务产业化发展过程中存在产业价值链不明晰、产业技术链融合效果不佳、产业产品链规范尚未形成、产业信息链不畅通、产业服务链要素资源极度匮乏等问题。研究认为,我国体医融合健康促进服务产业化发展应以价值提升为方向,激发产业发展动力;以科技创新为核心,推动技术链协同演进;以产业融合为重点,提高产品链供给质量;以高效流通为目标,构建全景产业信息链;以顾客需求为导向,打造成熟产业服务链。
In the face of rapidly growing demand for health promotion services of sports-medicine integration, industrialization has become an effective measure to solve the problem of supply and demand.This paper discusses the industrialization of health promotion services of sports-medicine integration in China from the perspective of industrial chain integration theo-ry.The study shows that there are some problems in the current industrialization process of health promotion services of sports-medicine integration in China, such as unclear industrial value chain, poor integration effect of industrial technology chain, unformed standardization of industrial product chain, not unblocked industrial information chain, and the extremely scarce element resources of industrial service chain.The research holds that the industrialization of health promotion ser-vices of sports-medicine integration in China should take the value promotion as the direction and stimulate the driving force of industrial development, take scientific and technological innovation as the core to promote the coordinated evolution of technology chain, focus on industrial integration and improve the supply quality of product chain, build a panoramic industrial information chain with the goal of efficient circulation, and build a mature industrial service chain guided by customer needs.
作者
刘晴
王世强
罗亮
黄晶
高鸿辉
LIU Qing;WANG Shiqiang;LUO Liang;HUANG Jing;GAO Honghui(School of Physical Education,Hunan University of Technology,Zhuzhou 412007,Hunan,China;School of Sports Science,South China Normal University,Guangzhou 510631,Guangdong,China;Hunan Provincial Key Laboratory of Physical Health and Sports Fitness,Zhuzhou 412000,Hunan,China;School of Physical Education,Shandong University,Jinan 250300,Shandong,China;College of Chinese Language and Culture of Jinan University,Guangzhou 510610,Guangdong,China)
出处
《沈阳体育学院学报》
CSSCI
北大核心
2023年第1期87-93,共7页
Journal of Shenyang Sport University
基金
教育部人文社会科学基金项目“‘健康中国’背景下基于体医融合的慢性病干预模式构建与实证研究”(18YJC890041)
湖南省社会科学基金项目“‘健康中国’背景下慢性病防治的体医融合发展模式研究”(18YBQ044)。
关键词
体医融合
产业化
产业链整合
健康促进服务
健康中国
sports-medicine integration
industrialization
industrial chain integration
health promotion service
Healthy China
