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不同裁判模式对第三方公众赛事公平性感知的影响研究:基于理解错觉的中介和道德理解的调节 被引量:8

How Different Referee Modes Influence the Third-party Public Game Fair Perception:Mediation Based on Illusory Understanding and Moderation Based on Moral Understanding
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摘要 随着人工智能技术的发展,以及国际体育赛事中裁判员不公平的裁判事件被媒体不断曝光,越来越多的媒体和公众呼吁采纳人工智能裁判取代传统裁判员。选取2018—2022年国际体育赛事中涉及人工智能裁判模式与传统裁判员模式中有争论的媒体材料,通过三组实验验证有关假设。研究结果表明:人工智能裁判模式对第三方公众赛事公平性感知的影响要显著大于传统裁判员模式;理解错觉在不同裁判模式与第三方公众赛事公平性感知之间起部分中介作用;道德理解对主效应之间的关系有显著的调节作用,即道德理解抑制了人工智能裁判模式对第三方公众赛事公平性感知的影响,而增强了传统裁判员模式对第三方公众赛事公平性感知的影响。 With the development of artificial intelligence technology,as well as the media exposure of unfair referees in international sports games,more and more media and the public call for adopting AI referees to replace traditional referees.We selected the media materials in the 2018—2022 international games that involve the controversy between the AI referee and the traditional referee through two groups of experiments to verify the relevant assumptions.The results show that:The impact of AI referee on the thirdparty public game fair perception is significantly greater than that of traditional referee;the illusory understanding plays a part of mediating role between the different referees and the third-party public game fair perception;moral understanding has a significant moderating effect on the relationship between the main effects,that is,moral understanding inhibits the impact of AI referee on the third-party public game fair perception;on the contrary,moral understanding has enhanced the impact of traditional referee on the third-party public game fair perception.
作者 邬红丽 唐小飞 WU Hongli;TANG Xiaofei(Chengdu Sport University,Chengdu 610041,China;School of Business Administration SWUFE,Chengdu 610030,China)
出处 《体育科学》 CSSCI 北大核心 2022年第9期90-96,F0003,共8页 China Sport Science
基金 西南财经大学中央高校业务经费资助项目“管理创新研究团队”项目(JBK1805005) 国家社科基金资助项目(22XGL017)。
关键词 人工智能 体育裁判 赛事公平感知 理解错觉 artificial intelligence sports referee game fairness perception illusory understanding
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