摘要
对于以旅游业为支柱产业的滨海城市而言,全面提升滨海旅游城市文化品质,实现滨海旅游业转型升级已成为大势所趋。茂名将滨海旅游作为城市发展整体规划的重要内容之一,显示了滨海旅游在茂名城市文化品质提升体系中的重要位置。通过对茂名滨海旅游的SWOT分析,确立调整结构、依托优势、凸显特色、创新发展的茂名滨海旅游城市文化品质提升具体策略,有助于为国内其他滨海旅游城市文化品位提升提供借鉴。
For coastal cities with tourism as pillar industry, it has become an irresistible trend to comprehensively improve the cultural quality of coastal tourism cities and realize the transformation and upgrading of coastal tourism industry. Maoming takes coastal tourism as one of the important contents of the overall urban development planning, which shows the important position of coastal tourism in the cultural quality improvement system of Maoming. Based on the SWOT analysis of coastal tourism in Maoming, the specific strategies of improving the cultural quality of coastal tourism city in Maoming by adjusting the structure, relying on the advantages, highlighting characteristics and developing in an innovative way are established, which can provide reference for the improvement of cultural taste of other coastal tourism cities in China.
作者
饶苗苗
RAO Miaomiao(Guangdong University of Petrochemical Technology,Maoming 525000,China)
出处
《职业技术》
2020年第10期94-98,共5页
Vocational Technology
基金
茂名市2019年度哲学社会科学规划项目“茂名城市文化品质评价体系及提升路径研究”(2019QN03)。
