摘要
目的为现代图标设计提供新的设计方法。方法打破现有东巴文在文字艺术造型与文字学分领域研究的局限性,创造性地利用东巴文造字理论指导现代图标设计,提出新的设计思路。具体为通过统计分析法和实地调研的方法,从语言文字学角度分析东巴文的造字方法,并进一步分析该造字方法与图标设计方法存在的相似性。进而以东巴文字体设计方法为理论基础,指导天气系统图标设计过程,对该造字方法在图标设计中的应用进行详细的探索与分析。结论提出了以东巴文字系统性和衍生性为指导方法的图标设计思路,从语义、语构、语用和语境四个维度确立图标设计方法与东巴文造字方法之间的共性,从而确认东巴文造字方法可以作为一种图标设计方法,以东巴文造字方法为基础的图标设计更加具有科学性和系统性。以天气系统图标设计为例,证明在此理论基础下设计的图标符合图标设计视觉特征和系统特征。
The work aims to provide new design methods for modern icon design. The limitations of the existing Dongba script research in the field of text art modeling and literary credits were broken, and Dongba word-making theory was creatively used to guide modern icon design to propose new design ideas. Specifically, through the methods of statistical analysis and field research, the Dongba word-making method was analyzed from the perspective of language philology and the similarity between the proposed word-making method and the icon design method was further analyzed. Moreover, the Dongba font design method was used as the theoretical basis to guide the icon design process of the weather system. The application of the proposed word-making method in icon design was explored and analyzed in detail. The icon design idea with the systematicness and derivation of Dongba script as the guidance method is proposed. The commonality between the icon design method and the Dongba word-making method is established from the four dimensions, such as semantics, language structure, pragmatics and context. Therefore, the Dongba word-making method can be established to be used as an icon design method. The icon design based on the Dongba word-making method is more scientific and systematic. Taking the weather system icon design as an example, the icon design is proved to conform to the icon design visual features and system features based on this theory.
作者
贾碧莹
李湘媛
JIA Bi-ying;LI Xiang-yuan(Beijing Forestry University,Beijing 100083,China)
出处
《包装工程》
CAS
北大核心
2020年第2期114-119,共6页
Packaging Engineering
关键词
东巴文
东巴文造字方法
图标设计构成
图标设计方法
Dongba script
method of making characters in Dongba script
icon design composition
icon design method
