摘要
本报告旨在通过对国内省级非遗保护机构非遗专题公号进行数据收集和定量统计,勾勒其整体概况,分析其传播亮点及可能存在的问题,并对非遗保护部门如何精准定位非遗专题公号、如何提高公号的传播效能提出对策与建议。
This report is to through to the domestic number of intangible heritage protection institutions at the provincial level projects and data collection and quantitative statistics,draw the outline of the overall situation,the analysis of the transmission window and possible problems,and to the heritage protection department how to locate precisely intangible project number,how to increase the efficiency of the public issue of communication countermeasures and Suggestions are put forward.
作者
杨红
李晓飞
YANG Hong;LI Xiao-fei(School of Cultural Industry Management,Communication University of China,Beijing 100024)
出处
《艺术百家》
CSSCI
北大核心
2018年第6期226-229,共4页
Hundred Schools In Arts
关键词
非遗保护
非遗专题公众号
非遗传播
非物质文化遗产保护数字化
Intangible Cultural Heritage Protection
Special Official Account of Intangible Cultural heritage
Intangible Spread
