摘要
本文对湖北省居民微信使用的情况进行了整体调查,调查包括微信使用的基础情况及受访者微信使用的行为和态度情况,并对使用微信时呈现出的特点与趋向进行了总体分析。通过调查,把握湖北地区社会大众在新兴社交媒体上的表现,既是对媒介素养的一次摸底,更是为政府管理决策提供参考。
This paper is a investigation report on how Wechat is used by residents in Hubei province. The basic situation of the use of Wechat and the users' behaviour and attitudes are investigated and the features and trends of the use of Wechat are analyzed. Through the investigation,Hubei people's performances on the new social media is understood on the whole. This is a survey of people's personal quality on social media,which can be a reference for the government's administration and decision making.
作者
杨翠芳
杨焱雯
YANG Cui-fang;YANG Yan-weng(School of Journalism and Media,Hubei University,Wuhan 430062,China)
出处
《湖北第二师范学院学报》
2018年第4期35-45,共11页
Journal of Hubei University of Education
关键词
湖北省
微信
使用
特点
调查
Hubei province
Wechat
use
features
investigation