摘要
随着经济不断的发展,企业和个人的信用在各行各业越来越受到重视,信用评级的作用在于为投资者提供投资风险的判断依据,为企业开拓市场创造相对安全的投资环境。电网企业在进入信息化时代后,通过企业的升级改造,逐渐形成了自己的规模化数据信息。电网客户涉及全社会人群,随着电网数字化的到来,海量的数据为电网企业构建自己的信用评级体系奠定了数据基础。电网企业建立和完善自己的客户信用评级体系,有利于加强对电力市场和大客户的管理,有效的维护企业利益,为客户提供更有效更精准的服务,提高电网企业的核心竞争力。本文从电网大数据信用评级方面选取了三个方面的例子来探讨信用评级在电网企业中的应用。
With the continuous development of economy, the credit of enterprises and individuals is becoming more and more attention in all walks of life, the role of eredit rating is to provide investors with a basis for judging the risk of investment, so as to create a relatively safe investment environment for enterprises to open up new markets. After entering the information era, power grid enterprises gradually form their own large - scale data information through the upgrading of enterprises. Power grid custonaers are involved in the whole sneiety, with tile digital arrival of power grid, massive amounts of data have laid the data foundation for the power grid enterprises to build their own credit rating system. Power grid enterprises to establish and per/~et the credit rating system of their own, is conducive to the strengthening of the electric power market and big customer management, effectively safeguard the interests of enterprises, to provide customers with more efficient and more aecurate serviee and improve the core competitiveness of power grid enterprises. This paper selects three examples from the credit rating of power grid to explore the application of credit rating in power grid enterprises.
出处
《电力大数据》
2017年第10期65-68,共4页
Power Systems and Big Data
关键词
电网大客户
信用评级
大数据应用
智能营销
major customers of power grid
credit rating
big data application
smart marketing
