摘要
网络化经营是旅游业发展的内在需求 ,旅游电子商务将得到迅猛发展。目前 ,中国旅游电子商务市场存在着过度依赖资本营运以及支付手段和消费习惯等方面的问题 ,其发展困难重重。除了在企业、组织等用户中存在着较大的市场空间外 ,旅游电子商务还应该更多地关注 18— 4 0岁年龄段的群体和散客市场。
Network management is an inner demand of tourist development and tourist e business is to develop rapidly. Presently there exist problems in Chinese tourist e business market of excesssive dependence on capital operation, payment means and consuming habits, and it has difficulty to develop. It should care more about 18 40 age groups and individual tourists, besides the existing market room in enterprises and organizations.
出处
《四川师范大学学报（社会科学版）》
北大核心
2002年第2期50-55,共6页
Journal of Sichuan Normal University(Social Sciences Edition)
