摘要
科技期刊传播策略是科技期刊发展中的重要支撑。当前全球科技迅猛发展,我国的科技水平也在不断提升,对科技传播与交流媒介的要求也越来越趋于高端化,国际化传播是当前科技交流的时代背景下必然要面临的课题。文章通过分析国际视角下中国科技期刊国际化传播的优势、劣势、机遇和威胁,以期为中国科技期刊实现有效的国际化传播提供参考。
Communication strategy is an important support for the development of sic-tech periodicals. With the rapid progress of global sic-tech and the promotion of Chinese sic-tech level, the demand of the communication media has been highly oriented. International communication has become an inevitable choice for the sic-tech research field. Under this background, the SWOT analysis on the international communication of Chinese sic-tech periodicals was conducted. The information of strength, weakness, opportunity and threat on the international communication of Chinese sic-tech periodicals can supply some reference for the development of Chinese sic-tech periodicals.
出处
《编辑学报》
CSSCI
北大核心
2014年第3期217-221,共5页
Acta Editologica
基金
中央高校基本科研业务费专项资金培育项目(JKPR2013002)
国家留学基金(2013-2014)
