摘要
面对激烈的市场竞争环境,如何提高中小企业竞争力已成为我国中小企业生存和发展的重要课题,而企业文化建设应是帮助中小企业走出困境的重要途径之一。针对我国中小企业文化建设现状与问题,提出加强企业文化建设的相应策略,以发挥企业文化在提高中小企业竞争力中的核心作用。
Facing the intense market competition competition,how to improve the competitiveness of sman and medium enterprises has become an important topic in the survival and development of our country＇ s small and medium-sized enterprises. The construction of enterprise culture is one of the important ways to help small and medium enterprises out of difficulties. In view of the present situ-ation and problems of the small and medium-sized enterprise culture construction in China, this paper puts forward a series of strategies, so that to give the core effects of small and medium-sized enterprises＇ culture into full play.
出处
《常州信息职业技术学院学报》
2013年第6期89-91,共3页
Journal of Changzhou College of Information Technology
关键词
中小企业
文化建设
问题
对策
small and medium enterprises
cultural construction
problems
countermeasures
