摘要
现代物流产业和旅游产业的发展呈现出了较大的关联性和互补机制,旅游产业供应链运作中客观上需要引入现代物流理念对其运作经营和管理服务进行整合和改造。首先分析了旅游产业供应链和现代物流理念整合重塑的内在驱动力,接着从以下三个方面探讨了现代物流理念在旅游供应链整合中的应用,即旅游产业供应链功能集成和整合、旅游消费者旅游服务价值最大化以及提升旅游产业供应链服务质量和实施一体化发展战略的客观需要,最后提出了基于现代物流理念的旅游产业供应链重塑和整合方案。
In this paper, we first analyzed the inner driving forces in the integration and restructuring of the supply chain of the tourism industry and the modem logistics ideology, then studied the application of the modem logistics ideology in integrating the supply chain of the tourism supply chain on three aspects, which were functional integration of the supply chain of the tourism industry, maximization of value of consumer tourist services, as well as the objective demand for improving the service quality of tourism industry supply chain and implementing integrated development strategy. At the end, we proposed the solution of the restructuring and integration based on modem logistics ideology.
出处
《物流技术》
北大核心
2013年第3期161-163,共3页
Logistics Technology
关键词
现代物流理念
旅游产业
供应链
重塑
整合
modern logistics ideology
tourism industry
supply chain
restructuring
integration
