2Bano S, Scrimgeour F. The Export Growth and Revealed Comparative Advantage of the New Zealand Ki- wifruit Industry [J]. International Business Research, 2012, 5(2): 73.
3Vanneste J L. Pseudomonas syringae pv. actinidiae (Psa): a threat to the New Zealand and global kiwifruit in- dustry [J]. New Zealand Journal of Crop and Horticultural Science, 2012,40(4): 265-267.
2Beverland M.Creating value through brands:the ZESPRI kiwi fruit case[J].British Food Journal,2001,103 (6):383-399.
3Beverland M.Can cooperatives brand? Exploring the interplay between cooperative structure and sustained brand marketing success[J].Food Policy,2007,32(4):480-495.
4Campbell H.The rise of EUREPGAP:EUROPEAN invention of colonial food relations?[J].International Journal of Sociology of Food and Agriculture,2005,13 (2):1-19.