6Gloria Barczak,Pam Scholder Ellen,Bruce k.Pilling.Developing Typologies of Consumer Motives for Use of Technologically Based Banking Services[J].Journal of business research,1997,(38):131-139.
7Arnold,Steven J..A Test for Clusters[J].Mktg.Res.16,1979,(11):545-551.
8Fume,David H,Punj,Girish N,and Steward,David W,A Typology of Individual Search Strategies among Purchasers of New Automobiles[J].Consumer Res.10,1984,(3):417-431.
9Helsen,Kristiaan,Green,Paul E..A Computational study of Replicated Clustering with an Application to Application to Market segmentation[R].1991,(5):1124-1141.
10Punj,Girish,and Stewart,David W..Research:Review and Suggestions for Application[J].Mktg.Res.20,1983,(5):134-148.
