摘要
上海商学院商业文化研究所日前对部分大学生进行一次问卷调查,主要目的是了解商科大学生对商业文化知识和商业文化通识课的需求状况。调查结果显示,大部分学生认识到学习商业文化知识的重要性,也希望学校能开设商业文化类通识课。最受学生欢迎的三门商业文化课程分别是中西商业交流史、中国商业文化史、西方商业文化。为切实提高教学质量,服务于大学生的成才需要,学校应重视"商业文化"学科建设和教学改革,加强高水平专业人才的引进工作。
Recently a survey was conducted by the Commercial Culture Research Institute （CCRI） of Shanghai Business School. The main purpose was to identify students＇ demand for courses concerning commercial culture. The result showed that the majority of the students see the importance of such courses and hope that these courses will be offered. The survey also showed that the students were particularly interested in the following three courses, namely, the History of Commercial Exchange between the China and the West~ the History of China＇s Commercial Culture, and the Western Commercial Culture. This article maintains that commercial colleges should attach considerable importance to courses concerning commercial culture so as to render better service to the students.
出处
《上海商学院学报》
2011年第3期76-78,83,共4页
Business Economic Review
基金
上海商学院教改重点项目"关于在商科
金融类本科院校开设商业文化通识课的可行性研究"
央财项目"商贸类学生创新创业实践中心建设"子项目的前期成果
关键词
商科院校
商业文化
通识课
commercial colleges, commercial culture, common cognition lesson
