摘要
至今中国移动通信用户已经超过7亿,中国已经成为全球最大的移动通信消费国。手机新闻、手机博客、手机邮箱等一系列移动互联网的新应用得到普及。但这些更多被应用于个人,如何通过移动商务实现企业与个人用户之间的信息互动,并由此开展深层次、全方位应用,创造无限商机,成为今天更多企业的迫切需求。文章探讨了3G移动电子商务的发展趋势、发展过程中的利与弊,并对其发展策略进行了分析与研究。
So far China Mobile has more than 700 million users, China has become the world's largest consumer of mobile communications. Mobile news, mobile blog, mobile mail and a series of new mobile Internet applications are getting popular. But more is applied to these individuals, how to move the business to achieve business and personal interactions between users of information, and thus deep-level and all applications, creating business opportunities, to become today's more pressing needs of enterprises. This article discusses the development of 3G mobile e-commerce trends, advantages and disadvantages of the development process, and its development strategy analysis and research.
作者
许桢
XU Zhen (Department of Computer Science, Shandong Economic Management College, Ji'nan 250014, China)
出处
《电脑知识与技术》
2011年第1期66-67,共2页
Computer Knowledge and Technology