摘要
文章从新媒体的定义出发,回顾了奥运会新媒体传播发展历史,阐明了奥运新媒体传播的优势,提出了奥运新媒体传播的规范措施,并大胆预期:新媒体传播必将成为奥运会传播的第一媒体,成为奥林匹克精神全球传播的第一渠道。
From the starting of the definition of new media, the article recalled the history of new media, expounded the advantage of new media, advanced the measures of new media, and bold expected： new media would become the first media dissemination of the Olympic Games, would become the first channel dissemination of the Olympic spirit.
出处
《浙江体育科学》
2009年第6期6-8,共3页
Zhejiang Sport Science
关键词
新媒体
传播
奥运
new media dissemination
propagation
the Olympic Games
