摘要
从个体行为的"阅读"到"国民阅读"经历了复杂的历史演变。当代社会变迁对国民阅读产生的影响主要体现在:知识结构需求是国民阅读增长的原动力;出版业的面向市场导致国民阅读内容的大众化、娱乐化、通俗化趋势;图书发行体制及方式的变化导致国民阅读方式的多样化;新型大众传媒塑造的阅读品味促进国民阅读的趣味导向。国民阅读是提升国民素质的重要手段之一,为此,应当从阅读导向、阅读方式、阅读内容等层面加以调整与引导。
From individual acts of ' reading' to ' national reading' , there is a complex historical evolution. The impact of contemporary social change on national reading is mainly reflected in the following aspects : knowledge demand is the driving force of the growth of the national reading ; market - oriented publishing industry has led to the popular, entertaining and demotic trend of national reading content; the changes of book distribution system and ways have resulted in diverse ways of national reading; the reading taste shaped by new mass media has promoted reading orientation of national reading. National reading is one of the important ways to enhance the quality of the nation. Therefore, it should be guided and adjusted from the levels of reading orientation, reading way, reading content.
出处
《图书情报工作》
CSSCI
北大核心
2009年第13期20-23,共4页
Library and Information Service
关键词
国民阅读
出版业
大众传媒
国民素质
national reading publishing industry mass media national quality