摘要
城市旅游吸引力及其各组合要素是吸引外地游客前来旅游消费的核心要素,它对于促进城市旅游业的发展和提高城市综合竞争力也具有非常重要的意义。城市旅游目的地吸引力主要由旅游资源吸引力、旅游服务吸引力、旅游形象吸引力三个方面构成,大连旅游吸引力的大小受制于客源市场需求、竞争者城市、城市经营理念对大连旅游吸引力的作用机制,大连旅游吸引力的创新首先应该结合客源市场推力来进行提升,其次采取多种战略突破竞争者,最后实现从城市旅游到旅游型城市的转变。
City tourism attraction and building - up elements are the key factors of attracting tourists to the destination and enlarging tourism flows, and there is great significance of promoting tourism development and raising the synthetic competitiveness. Dalian city tourism attaction is deter- mined by the mutual function of Dalian tourists market demand,competitor city and city running idea. The innovation of Dalian tourism attactive source should be first to upgrade market demand, followed by a variety of strategies to break competitions and finally realize the change from the city tourism to the tourism - oriented city.
出处
《哈尔滨商业大学学报(社会科学版)》
2008年第3期109-112,122,共5页
Journal of Harbin University of Commerce:Social Science Edition
关键词
旅游吸引力
大连
影响因素
city tourism attraction
Dalian
effect