摘要
黑龙江省拥有良好的冰雪体育产业发展的社会与人文基础,对促进区域经济的发展具有重大作用。采用文献分析和实地调查相结合的方法,提出更新冰雪体育产业理念、构建多层次市场格局,改革冰雪体育产业管理体制、实行自主经营机制,重视冰雪体育产业战略研究、优先发展竞技冰雪体育,加强冰雪体育产业队伍建设,利用各类比赛契机、形成多元化产业规模优势等发展冰雪体育产业的基本策略。
In Heilongjiang province, the well basis of society and humanity in developing the ice - snow sports industry has important function to promote the development of local economy. With the method combining documentary information and field survey, the article suggests some basic strategies for developing the ice- snow industry to update the idea of ice - snow sports industry, to set up multi market layouts, to reform the management system of ice - snow sports industry, to practise the independent trade mechanism, to enhance the strategic study on ice - snow sports industry, to have a top - priority development of competitive ice - snow sports, to reinforce the team building of ice - snow sports industry, to make use of the chances of various competition, to shape a pluralistic scale advantage of ice - snow sports industry.
出处
《冰雪运动》
2008年第1期87-89,共3页
China Winter Sports
关键词
黑龙江省
冰雪体育产业
人文基础
市场格局
自主经营
竞技体育市场化
Heilongjiang province
ice - snow sports industry
humanistic foundation
market layout
competi- tive sports
marketization
