摘要
运用演化博弈理论分析了在同一市场两类零售企业行为的演化过程.根据两类企业竞争策略的复制者动态方程,分析了两类企业策略选择的演化均衡特征,并分析了一些主要参数对企业竞争策略选择的影响.结果表明,企业的相对实力和两企业竞争成本的乘积对企业行为的演化起着至关重要的作用.
The paper analyzes the evolutionary process of behavior of two types of retail enterprises in the same market by using evolutionary game theory. Evolutionary equilibrium characteristics of two types of enterprises＇ strategy choice are analyzed according to the replicator equation of two types of enterprises＇ competition strategy. And the main parameters＇ s affect to the enterprises competition strategy choice is also analyzed. The result shows that the enterprises＇ comparative strength and the product of two enterprises＇ competition cost play an important role in evolution of enterprises＇ behavior.
出处
《数学的实践与认识》
CSCD
北大核心
2007年第20期7-13,共7页
Mathematics in Practice and Theory
基金
国家自然基金(70401013)
国家博士后基金(2003033498)
江苏省出国留学基金
关键词
演化博弈
零售业态
复制者动态方程
进化稳定策略
evolutionary game
state of retail trading
replieator equation
evolutionary stable strategy
