摘要
我国的汽车后市场发展至今已初具规模,但与发达国家相比总体水平依然相对落后。文章对中国汽车后市场的现状以及中国汽车后市场养护业全国连锁经营的优势及劣势进行了分析,指出目前中国汽车后市场的连锁经营已成必然趋势。中国的汽车后市场企业要想跟上时代的步伐,就要不断地学习国内外先进科学的管理、技术与经验,做到即科学合理,又符合中国国情,要学会走特色经营的道路。这样才能充分发挥自己的长处,才能做到持续不断的创新,才能真正地抓住机遇和市场,最终承担起中国汽车后市场发展的重任。
Up to now automotive aftermarket of China has been enlarging, but the level of Chinese automotive aftermarket still fall behind compared with the developed countries, The current situation of Chinese automotive aftermarket is analyzed in this paper, at the same time the superiority and the inferior of national chain-link management for Chinese automotive aftermarket are illustrated. At present, carrying out the automotive aftermarket chain-link management has become inexorable trend in China. The automotive aftermarket enterprises want to keep pace with times, they should continuously study the domestic and foreign advanced management, technology and experience. To do these things must be scientific, acceptable and suitable to Chinese national conditions. We should build Chinese management system in order to full play our own superiority; to continue to create new innovation; to grasp the opportunity and market share, finally we can just undertake to develop Chinese automotive aftermarket.
出处
《天津汽车》
2006年第6期27-31,共5页
Tianjin AUTO
关键词
汽车
后市场
连锁经营
竞争
分析
Automobile Aftermarket Chain-link management Competition Analysis
