摘要
站在文化传播的视角,从传播要素、传播特征和传播模式以及传播启示四个方面入手,以《三国演义》为例,探索了中国古典名著的文化传播策略。
From the viewpoint of culture communication, proceeding with the factors, characteristics, forms and revelation of communication, probes into the culture communication strategy of classical Chinese literary masterpieces, taking Romance of Three Kingdoms as an example.
关键词
《三国演义》
传播
特征
Romance of Three Kingdoms
communication
characteristic
