摘要
通过对目标营销主要步骤的阐述以及市场上一些知名企业案例的分析,为一些刚进入或准备进入市场的企业提供了一些具有应用价值的参考建议。
Based on the exposition to the key step of the goal marketing and the analysis of some famous enterprise＇s cases on and market, the paper has offered some references with using value to propose for some enterprises that just entered or planned to enter the market.
出处
《科技和产业》
2006年第5期56-60,共5页
Science Technology and Industry
关键词
企业产品
市场定位
Enterprise product
Market localization
